KANOA WHAT?


WE ARE KANOA

Delivering Surfboards that make you surf more.

By integrating decades of experience from globally recognized shapers with our deep expertise in composite materials, we create unique surfboards that unite performance and sustainability. Driven by innovation and the creation of new concepts.

Our Shape Designs hit the sweet spot between high performance and maximum wave count. Every design is fine-tuned to meet the needs from evolving to highly advanced surfers, always supporting you to get the most out of every session.

Our constructions ensure exceptional quality and durability while integrating the latest in sustainable materials.

Need help finding the right one?

Our Ocean boardguide and River boardguide are here to support you, and we’re always just a chat away to help you find the board that feels right from the first wave.

#surfKANOA


THE MEANING OF KANOA

KANOA is more than a name. It's how we think, surf and build.

Rooted in Polynesian origins, KANOA means "being free" — a mindset that’s deeply woven into surf culture. The name first found us when an old friend named his son Kanoa, and it instantly resonated. It captured everything we stand for.

For us, KANOA represents freedom — the freedom to try new things, to rethink how boards are made, and to do things our own way. It’s a mindset that runs through everything we create.

 


WHERE PROGRESS STARTS


WHAT YOU SURF MATTERS

Let’s be honest…The way conventional surfboards are built is far from sustainable. The industry still heavily relies on construction developed in the 60s, incorporating toxic and non-recyclable materials - but we didn’t come come here to stick with the status quo.

From our early days, we are replacing conventional materials with sustainable alternatives and develop new ways of creating performing and durable surf gear:

Honey Roots Technology - our patented surfboard construction built around natural fibers, recycled materials and long-lasting flex response. HRT is our answer to sustainable performance - launching 2025.

It doesn’t stop with surfboard construction - from eco-conscious leashes to bio-based fins - we question every part, test new paths, and work with partners that strive to change surfing, as we do.

We’re not perfect. But we’re moving.

 


INNOVATION FROM THE CORE

 

What started as a master thesis became something way bigger: With Honey Roots Technology, we’re redefining how performance surfboards are built - from the inside out.

At our R&D Center in the Basque Country, we combine the foundation of classic board-building knowledge with next-gen composite technology. We work alongside skilled shapers, engineers and two of Europe’s leading universities in composite science to push what’s possible in surfboard construction.

The result is not just lab-tested. It’s lineup-proven, day by day.

HRT Boards feel faster, flex more responsive and last longer. And that’s what real innovation means to us: a board construction that performs better - and makes the boards stay in your quiver for longer while having less impact on our environment.

In March 2025, HRT was honoured with the JEC World Innovation Award  in the Sports & Leisure Category. A recognition from the world’s leading composite trade show we’re proud of - but more than that, a sign we’re heading the right direction.

Learn more about Honey Roots Technology

 


Picutre showing our Performance Twin Fin Twice Fish Surfboard

DESIGN THAT HOLDS THE LINE

The KANOA aesthetic is subtle but distinct. It reflects a balance: Clear lines, clean contrasts, and minimal distractions - From playful resin tints to true simplicity, our boards cover the spectrum - but all of them carry the same DNA.

As our shapes and constructions evolved, our design approach has grown simpler - always aligned with how the board feels under your feet. The more performing, the simpler it gets.

We see design as more than just looks - it’s the visual expression of how we build, think, and surf.


KANOA HEADQUARTER MURAL

Andy Gellenberg and Tobias Degel designed a mural for our headquarter located in Basque Country, France. The goal was to create an artwork that reflects the whole energy and vibe around surfing culture and also references some of the local highlights.

Find out more on behance.net 

 


LEARN MORE ABOUT KANOA


EXPLORE OUR EcoLogix Collection

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